Many drivers have no idea how much effort goes into owning and operating a gas station. They pull their cars up to the pump, fill their tanks, pay, and go on their way. It’s easy for people to take it for granted that gas will always be plentiful when they need it, particularly if they never experience the inner workings of managing a gas station.
As a gas station owner, you have a lot to do to keep your business running while meeting the needs of every customer who comes to one of your pumps for refueling. Making sure you have enough fuel on hand to meet your customers’ needs is only the beginning. You’ll need some tips for buying the right amount of fuel for your gas station to maximize your profits and keep operations running smoothly.
Buying the right amount of fuel for your gas station is an art and a science. You need to understand several factors about your gas station to avoid having a surplus or shortage. The good news is that, as you get increasingly familiar with your customers’ needs, you’ll have a better idea of what works for you to keep your profits high and your clientele happy. Use the following four tips to help you purchase the correct amount of fuel for your gas station.
Supply and demand are the foundations of market values and business decisions across all industries. A baker makes enough bread to sell in a projected period. Likewise, you should keep enough gas on hand to sell in a given span while being able to pay your expenses. You can get all the fuel you can store, but you must sell it to earn a profit.
Here are some factors to keep in mind to help you better understand your demand and costs.
Every gas station owner wants to avoid the worst-case scenario — running out of fuel. This event could be detrimental to your business for several reasons, including the following:
These issues are not fun to think about, but they are crucial in helping you understand the importance of knowing when to schedule your fuel deliveries.
Timing will affect how much fuel you purchase for each delivery. If you want to go long periods without a delivery, you may wish to buy more fuel at a time. Or, your gas station may run on smaller orders to fit your budget, causing you to need more frequent deliveries. Know what works for your gas station so you can always have fuel on hand and avoid running out and waiting for the next available delivery.
Tying into the previous point, fuel deliveries are crucial in meeting your gas station’s demand with the correct supply. Keeping a steady flow of fuel at your gas station will keep your customers happy and ensure you enjoy smoother day-to-day operations. Avoid any fuel shortage surprises and stay in control of the amount of fuel you have on hand with regular, logical deliveries.
One of the best ways to achieve this consistency is to create an accurate fuel delivery schedule. If you’re new to running a gas station, take some time to work out the kinks. Soon, you will have a better understanding of how your gas station sells fuel so you can schedule your deliveries at the perfect moment. Your deliveries should meet the following two needs:
Accurate fuel deliveries will help you tighten your budget so you can maximize your profits. Then, the only thing left for you to focus on is the next point — getting your fuel from a reputable supplier.
This tip is like the glue that holds the entire wholesale fuel purchasing process together. You can understand your supply, demand, and delivery schedule down to the tiniest details, but an irresponsible fuel supplier can disrupt the entire process. Here are some characteristics you should look for in your gas station fuel supplier.
Check out the following three benefits of buying wholesale fuel for your gas station.
The cost of wholesale fuel vs. retail fuel is the most notable difference between the two — and wholesale will win every time. Buying wholesale fuel for your gas station is the best option for meeting demand and keeping your costs down. Buying some products in bulk will save you money, and the same is true of wholesale gasoline.
The price of retail gasoline includes applicable taxes and markups from the seller to help them turn a profit. These extra costs are absent from the purchase of wholesale fuel, saving you money. You’ll be able to make more room in your budget and experience higher profits as a result.
When running a business, efficiency is crucial. Downtime can adversely affect your profits and reputation in the community. You should avoid these unfortunate scenarios at all costs, and buying wholesale gasoline can help you achieve that.
When you buy fuel in bulk, your supplier will make consistent deliveries, keeping your storage tanks full to meet your customers’ fuel demands. You’ll enjoy streamlined operations as you keep your pumps open for a fraction of the cost of buying fuel at the regular retail price. And with the right amounts of fuel, you can be confident that you’ll have enough to last until your next delivery.
Fuel pricing is volatile. World markets influence price fluctuations, and these changes can make budgeting challenging. When you sign a contract with a wholesale fuel supplier, you can lock in your prices, helping you pay the same price for your deliveries every month.
Locking in your prices is an excellent option if you sign your contract when the market prices are low. But be careful about locking in your prices when the market is high, as you could end up stuck paying more throughout the year. Ask your fuel supplier to explain their contract with you, so you know what you’re signing up for.
Working with the best fuel supplier is the cornerstone of running a successful operation. Here are some tips to help you choose a reliable wholesale fuel supplier for your gas station.
If you’re looking for a fuel supplier for gas stations, Shipley Energy is the company for you. We can provide you with various wholesale fuels, including gasoline and diesel. We are an experienced commercial energy service provider, and we can help streamline your gas station to make it the most effective and profitable it can be.
Contact us online today for more information about we can help meet your wholesale fuel needs. Or you can call us at 800-839-1849 to talk to one of our representatives. We look forward to meeting you and serving you!